Gold Medal for Viru Beer
The Monde Selection International Institute for Quality has just released the results for its World Selections of 2008 where Viru Premium Estonian Beer was awarded Gold Medal. The Monde Selection was founded in Brussels in 1961 to provide an internationally recognised symbol of quality for food and drink products. Viru is owned by London based Brand Independence Ltd and produced in Estonia to a traditional export recipe using Lithuanian barley and Saaz hops from Czech Republic. Director, Paul Baxendale said 'We are delighted that Viru has been recognised by such a renowned and respected organisation. We obviously know that Viru is a superb quality product but now it will be clear to beer lovers everywhere that Viru doesn't just look good, but tastes great too!' Viru is currently sold in quality bars and restaurants throughout the UK. Following a hugely successful launch in Italy recently, Viru will also be available in Switzerland from May 08. Success in other markets seems sure to follow and plans are well underway for a US launch in the coming months. The Real Gem of the BalticViru is 5% abv and shown here in its unique octahedral bottle said to be based on the churches and towers of Tallinn, capital of Estonia. For more information contact: Paul Baxendale on +44(0)7966 317757 paul@virubeer.com