1. BILLBOARD ADVERTISING WORKS!! It lives up to its' promise, reaches more people than any other medium (apart from TV), and offers better value for money.2. You can take your message directly to the areas you want to draw people from3. Stand alone advertising4. Billboard Advertising cannot be thrown away, switched off or turned over5. No other form of local advertising can reach as many people at such a low rate per thousand6. Billbaords are always working, stationary or moving7. You can target impulse buyers8. Flexibility, from 1 day to 1 month9. Billboards are eye level and eye catching10. The billboards are big, moving, unusual and unique