Genesis DM Ltd - is a marketing communications agencythat delivers customer focussed solutions specific to each of our client's needs. We have throughout our time, produced a wide range of communications that have enabled clients to maintain a consistent message crucial to the effective delivery of continued business development. Our activities are as diverse as are our range of clients, from education and finance, leisure and retail to travel and tourism (a testament not only to our efficiencies but also to our understanding of their marketplace). By appreciating what many often refer to as 'the big picture', our understanding of the MACRO environment enables us to quickly appreciate the issues they face and then to be able to convert this into an appropriate communications solution. At some point most businesses find they become 'internally focussed' at the expense of 'external development' and thus they work in a vacuum. Genesis DM's approach to the environment help's our clients to limit the effects of working within this vacuum. Our solutions include (but are not limited to) the delivery of integrated direct mail and e-mail campaigns, database development, address verification, creative and copywriting, print production, merchandising and response analysis. Our company has undertaken research projects to identify areas of misinformation between departments and implemented processes to improve communications for end users. We have also researched product lines and catalogued data for inclusion in printed literature and developed a range of packaging for new product development...the list is endless. Our team of professionals brings years of practical understanding from both the client and supplier side as well as being recognised with formal qualifications in IT and marketing.