Advantage West Midlands is one of nine RDAs in England established in 1999 to transform the English regions through sustainable economic development To build a stronger and more diverse West Midlands economy, Advantage West Midlands is supporting a broad range of measures to help businesses innovate and enter new growth markets We're focused on ensuring we make a positive and measurable impact on the region's economy and the latest national evaluation has indicated that for every £1 invested we are achieving a return of £8.14 - an improvement of 9% of the previous figure of £7.45 To ensure public funds are used efficiently and effectively, to be sure that we are meeting our objectives and that our activity is contributing to the reduction in the 'output gap', we measure progress towards achieving our vision, monitor delivery of the WMES, and evaluate the performance of our corporate plan Recognising and supporting the contribution that the people of the West Midlands make to sustainable economic growth and increased prosperity in our region