Chris Cardell Endorses Telemarketing as Vital
Talking Solutions is a telemarketing company that works within the framework of holding real conversations on behalf of local business. It's so simple it hardly seems worth mentioning . . but notice I didn't mention scripts or cold calling or in fact any of the language that so typifies the traditional telemarketing approach.Questions are fun and in fact make perfect sense - isn't it right to ask questions when we buy something? Conversations are the basis for relationships, and relationships helps to establish a rapport and bond, and of course, we all know that people buy from people, not overly scripted machines.The English hate to be sold to but we all love to buy.How often have you been to a big electrical shop and been immediately approached by a shop assistant, only to tell them that you're fine and don't need any help.Jump forward 10 minutes in time and then try to find the same shop assistant, how grumpy you become, mumbling sometyhing about "never anyone there when you need them"We're all the same, we want to buy when we want to, not when some spiotty faced, commission payed teenager wants us to.Chris Cardell maintains that"our clients use the telephone for sophisticated telephone marketing, which nurtures and grows your relationships with your clients and customers. The telephone is one of the most powerful business tools that you possess." So we all hate to be sold to, we want to but and further more, we wouldn't want to miss out because we weren't told!So if you're business has a telemarketing team that feels like pushing water uphill with a rake, then maybe it's time to take a fresh approach and remove the comfort blankets of scripts and sales parafanalia. However, if you're a business that has never used a telemarketing approach then maybe it's time to start. Dip your toe and reap the benefits.