Social media marketing must become part of most companies' overall marketing strategy. In a fast changing space, you need experts monitoring the new features and benefits of emerging social media platforms. Alterra offers 3 social media services: Strategy, Training and Management What our Clients Say will give you a flavour of what is being achieved. Because it is a new phenomenon, our clients are looking for specific help in this area. Many businesses have misinterpreted the 'free' nature of social media - whilst indeed setting up your online presence is little or no cost, the on-going participation which really brings about benefits for businesses is very time-consuming and often misunderstood. Strategy We build a strategy and process which increases brand awareness of your company - how to target the right people in the right places. Training We offer a range of flexible training sessions - open courses for groups and tailor-made in-house training. We cover Li