Our approach is focused entirely on transparency. We take terrific pride in educating our partners concerning the benefits of SEO-- something this is commonly wrongly shrouded in mystery. From day one, we want our partners to understand our processs and how this will certainly have a long-lasting impact on their businesses. A1 SEO Edinburgh has very humble roots. Initially, the company (previously GMS Digital) was founded by Graham Grieve in 2014, helping bands, artists, as well as not-for-profits with marketing. After some success, small businesses created a demand for time on more complex (as well as paid) marketing activities. Because of require, the business transformed right into another generic digital marketing agency providing everything from SEO to social media management as well as web design. It became quite clear to us that we was just one of many various other jack of all trades kind digital agencies providing a wide range of services with only average knowledge in everything. Throughout these early years the group became more and more fixated with SEO over all various other digital marketing channels. Late in 2016, the company moved all non-SEO work over to trusted niche specialists to focus purely on SEO. This is where the group's passion lies. It just so happened that this pivot happened throughout an exciting time of modification for the SEO industry. Google released a handful of exciting updates that changed the SEO industry completely. With our newfound focus, the group continued to deliver results and also built up processes for consistently influencing website's rankings with Google and also various other search engines. In 2019, the business rebranded from GMS Digital to A1 SEO Edinburgh to reflect our focus on search engine marketing. At this stage, 94% of our business was SEO as well as PPC, the other 6% being development projects that shared close synergy with SEO projects. We are entirely devoted to championing SEO within Edinburgh's business community. With understanding handed down from experienced industry professionals come solid, integrated marketing strategies that assist businesses dominate their niche.