Avon
, S43 2AD
Chesterfield, Derbyshire
Business profile
Avon was strictly an American phenomenon, and a unique and pioneering one at that. The first Avon Lady was actually a man, young door-to-door salesman David McConnell from upstate New York. He launched Avon Calling in 1886, offering women cosmetics in the comfort and privacy of their own homes.But perfumes and hand-cream were not McConnell's initial merchandise.At the age of sixteen, McConnell had begun selling books door-to-door. When his fare was not well received, he resorted to the then-popular advertising Gimmick of offering a free introductory gift in exchange for being allowed to make a sales pitch. A complimentary vial of perfume, he thought, would be an ideal entree, and he blended the original scent himself, with the aid of a local pharmacist.Fate stepped in. McConnell learned that women adored his perfume and remained indifferent to his books. Thus, he abandoned books and organized the New York-based California Perfume Company, named in