I'm a freelance copywriter with 15+ years marketingexperience who lives and works in London.I've helped companies to increase their sales, launch newbusinesses, respond to competition and improve employee engagement.I've written for both B2B and B2C audiences. My portfolio includes websites, intranetsites, blog articles, newsletters, magazine articles, email follow-ups,brochures and leafletsI'm obsessed with creating writing that people find easy andenjoyable to read. That's how I help myclients to communicate with their customers and sell their products.Whether I'm writing a website, brochure or magazine article,I think carefully about how it is going to be read and bear in mind that people:* respond well to a conversational style* skim-read a document first * look at some parts of a screen or page far more often thanothers* always always always want to know "what's in this for me".