Invented in 1853, the same year denim was introduced as a fabric for clothing, the humble clothes peg sits at the heart of the Denim Is Everything brand. A symbol of washing for over 160 years the clothes peg reflects our passion for the wash techniques deployed in artisan denim and our enduring love for indigo. Technically sophisticated wash techniques and a fastidious attention to silhouette and detail define a collection that has been designed to look the part from the saddle of a Bonneville to the city sidewalk.