Paul Hogg Consulting
Scottow Enterprise Park, Lamas Road, NR10 5FB
Buxton, Norfolk
Business profile
Freelance Digital Marketing Consultant
With over a decade of experience as a digital marketing consultant, I specialise in helping businesses of all sizes achieve their marketing goals. Whether you’re a start-up, SME, or established enterprise, I provide tailored strategies that drive measurable results and sustainable growth. My approach begins with understanding your business, audience, and objectives. By conducting thorough market research and competitor analysis, I identify opportunities to enhance your online presence and outperform your competition. From there, I create comprehensive digital marketing strategies that combine the most effective channels, including PPC, SEO and CRO. As an expert in paid advertising, I craft high-performing PPC campaigns that maximise your return on ad spend. My search engine optimisation (SEO) expertise ensures your website ranks highly for keywords that matter, driving targeted traffic and increasing visibility. I also focus on conversion rate optimisation (CRO), improving the user experience on your site to convert visitors into loyal customers. What sets me apart is my commitment to data-driven decision-making. By using tools like Google Analytics, Semrush, and HubSpot, I track performance, analyse insights, and refine strategies to ensure ongoing success. My jargon-free communication style ensures you’re always clear on the progress and value of your campaigns. Over the years, I’ve worked across 30+ industries, helping businesses achieve meaningful growth through tailored digital marketing solutions. Whether you’re looking to launch a new campaign, optimise an existing strategy, or receive expert guidance, I’m here to help. Let’s work together to build a digital marketing strategy that drives results and positions your business for long-term success. Contact me today to discuss how I can help you grow online.
Freelance SEO Consultant
As a Freelance SEO Consultant, I specialise in helping businesses of all sizes improve their search engine rankings, attract targeted traffic, and generate measurable results. With tailored strategies and a results-driven approach, I deliver impactful SEO solutions that align with your unique goals. As an experienced SEO Expert, I focus on every aspect of optimisation, including technical SEO, on-page enhancements, and link building. By targeting the right keywords, refining your website’s content, and addressing performance issues, I ensure your site stands out in competitive search engine results. Comprehensive SEO Services: I begin with an in-depth website audit to identify areas for improvement, such as site speed, mobile usability, and technical errors. On-page SEO optimises your content and metadata, ensuring it aligns with user intent and search engine algorithms. For off-page SEO, I build high-quality backlinks that enhance your site’s authority. Local/National/International SEO: Whether you’re targeting local customers or aiming for a nationwide or worldwide audience, I create strategies that drive visibility where it matters most. Local SEO ensures your business appears prominently in Google Maps and local searches, while broader campaigns focus on capturing national traffic. Transparent Reporting: I provide detailed reports and actionable insights, so you can see exactly how my SEO Services are improving your website’s performance. From traffic growth to higher rankings, every milestone is tracked and shared with you. Whether you’re an e-commerce business, a service provider, or a local shop, my SEO expertise helps you achieve long-term growth and visibility. Partner with me to create a customised SEO strategy that builds trust, drives conversions, and establishes your brand as a leader in your industry. Contact me today to optimise your online presence and unlock your website’s potential.
Freelance PPC Consultant
As a Freelance PPC Consultant, I help businesses design, launch, and optimise pay-per-click campaigns that drive traffic, generate leads, and deliver measurable results. Whether you’re looking to increase sales, promote a service, or enhance brand awareness, I provide customised strategies to ensure your ad spend delivers maximum ROI. With extensive experience as a PPC Expert, I manage campaigns across platforms like Google Ads, Bing Ads, and social media channels, tailoring each campaign to align with your business goals. By targeting high-intent keywords and creating compelling ad copy, I ensure your ads connect with the right audience at the right time. Customised PPC Services: I start with an in-depth audit of your existing campaigns or create a new strategy from scratch. From keyword research and bid management to audience targeting and A/B testing, I optimise every aspect of your campaign to boost performance. Landing Page Optimisation: A well-designed landing page is key to maximising conversions. I refine your landing pages to ensure they align with your ads and provide a seamless user experience, encouraging visitors to take action. Whether you’re an e-commerce store looking to drive sales or a service provider seeking more enquiries, my PPC strategies are designed to achieve your goals. Partner with me to create high-performing PPC campaigns that deliver measurable success. Contact me today to discuss how my professional Freelance PPC Services can help your business grow and thrive in a competitive digital landscape.
Freelance CRO Consultant
As a Freelance CRO Consultant, I specialise in optimising websites to convert visitors into customers. Whether your goal is to increase sales, generate more leads, or improve engagement, I provide tailored conversion rate optimisation (CRO) strategies that deliver measurable results. With expertise as a CRO Expert, I take a data-driven approach to understanding user behaviour and identifying opportunities to improve your website’s performance. By addressing key friction points in the customer journey, I help turn clicks into conversions and maximise the return on your marketing efforts. Customised CRO Services: My CRO process begins with an in-depth audit of your website. I analyse key elements such as page load speed, mobile usability, navigation, and CTAs to identify areas for improvement. Through A/B testing and heatmap analysis, I gather data to determine what resonates with your audience and drives action. Landing Page Optimisation: A well-optimised landing page is critical to improving conversions. I refine your headlines, forms, and visuals to create a seamless user experience that encourages visitors to take the desired action, whether it’s completing a purchase or signing up for a service. Ongoing Testing and Analysis: CRO is an ongoing process. I continuously monitor your site’s performance, testing new ideas and making data-driven adjustments to improve results. Detailed reporting ensures you’re always informed about your site’s conversion improvements. My professional CRO Services are designed to help businesses across industries achieve their goals. Whether you’re an e-commerce store, a SaaS company, or a service provider, I create strategies that enhance user experience and boost revenue. Contact me today to optimise your website’s conversion potential with expert Freelance CRO Services. Let’s turn your traffic into tangible results and grow your business.