With a wide portfolio of services including database building, data cleansing and enhancement through to customer/prospect analysis and propensity modelling, Database Group has more recently acquired expertise in email marketing and event and print management as part of its strategic growth plans Using an extensive PC platformed network, Database Group currently holds licences for, or has acquired, data sources which are used for data analysis, development of scorecards/models, customised geo demographics/lifestyle segmentation systems and the creation of databases Following the merger of Maestro Interactive and Database Group in 2006, the digital arm of the customer data specialists is now being fully integrated