POP STORE is a conceptual retail space showcasing handpicked brands in a celebration of the temporary. Gone are the constraints of normality as POP STORE challenges the concept of retailing; the store embracing its own fleeting moment of existence. Each store is created within the carcass of a fallen retailer, a disused store or empty shell. The transient interior compliments the apparel, accessories, collectibles and art within this transitory world too busy for permanence