A FRESH WAY OF CREATIVE THINKING
Perth based graphic designer Les Johnson has teamed up with web designer Danny Cassidy to launch Creative Orange, an innovative alternative to in-house design and marketing. The pair met and worked together at a Dundee based design agency where they collaborated on many major projects for blue chip clients and decided to leave after a combined 10 years of service to set up on their own. After six months of working independently they have decided to join forces and launch Creative Orange.‘Having collaborated on several successful projects for a range of different businesses, we have formed a strong working relationship. Our complementary skills mean we can provide clients with all their design and marketing needs,’ says Les.As more businesses see the benefits of outsourcing their design and marketing, the team behind Creative Orange foresees plenty of potential for their new venture.Danny explains, ‘for most businesses, promotional activity inevitably fluctuates throughout the year. Having a design team to call on when needed is very cost effective compared to employing a permanent in-house team. Businesses also benefit from the fresh creative input the team can bring from their experience across a variety of sectors.’ The advantages that Creative Orange can offer over traditional marketing and design agencies are flexibility and responsiveness. Working across the same range of media, the team is able to specialise in fast turnaround of projects. Creative Orange’s streamlined working model allows the client to deal face-to-face with the creative team, enhancing their professional relationship and promoting a better understanding of the client’s needs. The result is cost-effective design and marketing solutions.For further details, visit the Creative Orange website at www.creativeorange.co.uk