VanillaPlus is uniquely positioned to report on major technological changes impacting the communications market and the effects of the global credit crisis Today, we buy our communications services from utilities, internet service providers, mobile broadband network operators, virtual network operators, and even supermarkets Looking at the Revenue Assurance domain, industry groups such as the TMF are working with operators to come up with standards and metrics such that as a global industry, we all can elevate our Revenue Assurance maturity and effectiveness through learning from each other