AdvantageMedia was established in 1990 initially brokering quality print to the national Nightclub & Entertainment Promotion industries.By 1997 AdvantageMedia had outgrown its offices and was finding difficulty with its ability to broker print, as demand was out-stripping the supply of machine time with local trade printers.It was at this time a strategic partnership with Blackwell Print Group* was formed. This enabled AdvantageMedia to guarantee both the quality and the turnaround times and allowing further growth to occur in pace with demand.