Search Engine Optimisation
SEO is complex and ever changing. SEO stands for "search engine optimisation." It is the process of optimising your website and websites content to get traffic from the free and organic search results on search engines such as Google and Bing. Put very simply it all boils down to two stages - Relevance and Authority. The first is about whether search engines can find information on your site that is relevant to the users search term. This is known generally as 'on-page SEO'. Our On-page Foundation SEO package is about optimising your sites content in a structured way to help Search Engines identify the relevance of your page(s) for the specific keyword terms you identify. The second stage is how much search engines trust your website. This authority determines where you rank. This is generally known as 'off-page SEO' and is an ongoing commitment of resource. We are certified Google Partners, ensuring you are getting the best service possible. Our "off page" SEO will require weekly maintenance and reporting, using keywords, content strategy and backlink building to ensure you rank as high as possible for the most important keywords and increases your organic traffic to the website from Google.