Oraica Web Design - Is your website working for you?

01/01/1970

When was the last time you updated your website? If you have an online store it is likely that you do it regularly as a routine but if not, you may not have done it for a long, long time! This is not unusual - in fact it's the norm - even large companies often neglect to update their websites for weeks, months or even years. This is never a good idea but in times of growth and full order books it is understandable.As web designers we have been taken by surprise by the fact that many of our existing customers have woken up to the fact that this is the time to do something about it. Consequently, we have seen an upturn in business just when we were expecting the opposite. It is the fact that some people have seen this as a possible lifeline that has led me to put out the message to a wider audience that this might be the time to do what you've probably been thinking about for a long time - give the website an overhaul or at least a review and update.Small changes to content can often have an immediate positive effect. If you find that your website isn't highlighting a new or improved service, mentioning this in the opening paragraph and perhaps the addition of a picture would take very little time but would put the new message in front of the world immediately.There can be little doubt that whatever you do to give you a better chance to get through these hard times, a review of your website should be high on your list of priorities.Peter LeslieOraica Ltd