Cumbria Consulting can help small companies in the county of Cumbria and beyond, answer a simple but critical question. "How do potential paying customers find products services and people these days?" Phone books and newspapers were the source of everything local until quite recently. Local knowledge and a bit of "Shanks' Pony" were needed before the phone directories and t'Internet! Cumbria Consulting has noticed that traditional methods of local places research are being left for dead. Newspapers and Yellow Pages are on the way out!. Simply put, possibly 90% of your prospects are searching for what they want in their own locale, by typing their question into search engines like Google, Bing and Yahoo. If you need the contact details for a garage or to book a taxi when my usual people are busy or closed; what happens? People now look up "garage"; in Google and take notice of what appears first and don't often go beyond the firs