Brim full of history and with a vibrant town centre, King's Lynn is the ideal destination to spend a few nights, enjoying the superb mix of history, shopping and entertainment on offer We provide help and advice to West Norfolk Tourism businesses, pass down industry news, liaise with local tourism groups such as The West Norfolk Tourism Forum and Discover West Norfolk, produce the West Norfolk Tourism Strategy & Action Plan, promote West Norfolk at regional exhibitions, and operate the West Norfolk Ambassadors Scheme