Info Display Services was set up initially to fill a void in the market for bookmakers who at the time only had the choice of using either of the big two racing system providers to service, maintain and install their equipment The aim of our business was to create a third option, one with a more personal service that priced jobs fairly, recognising that small independent bookmakers were just as important as the larger chains and worked to the ethic of not treating bookmakers as numbers but as individual businesses